December 18, 2014
What Is Lead Management and Why Does It Matter?
Key Takeaways Lead management is the backbone of a successful sales operation. Without effective leads, there's no need for a CRM or even a sales team in the first place.Th...
Key Takeaways Lead management is the backbone of a successful sales operation. Without effective leads, there's no need for a CRM or even a sales team in the first place.Th...
We like to recognize excellence when we see it. We also like to help business make informed software decisions. In our first installment of the TechnologyAdvice Software Exce...
Like Hansel and Gretel dropping breadcrumbs in the forest, consumers generate pieces of data with every digital action they take. An estimate from IBM suggests that consumers...
Key takeaways Think of the contract as a roadmap for your relationship with the software provider, with detailed directions for how it will be installed and operated throug...
Larger corporations have been practicing customer relationship management (CRM) for years by using databases and CRM software in their service departments. Small retailers, on...
Geolocation (essentially pinpointing an item or person's location) is still a new technology, but it's already shaping the marketplace in far-reaching ways. Foursquare, one...
The traditional model of customer relationship management (CRM) presupposes interaction with customers on the company's terms through a set of predetermined channels. But the...
The strength of a company's sales force automation often depends on their ability to successfully train their employees in customer relationship management (CRM). CRM program...
For smaller organizations, employing a minimalist version of customer relationship management (CRM) software can work. Smaller companies generally receive less email, and have...
At this point, the advantages of customer relationship management (CRM) software are well established, which is why the industry is predicted to surpass the $36 billion mark...