August 6, 2021
Sprout Social vs Hootsuite: Social Media Comparison
Sprout Social vs. Hootsuite is a comparison of two fully-featured social media management tools. These products handle multiple social networks, so deciding between the two...
Posts Tagged:
Social CRM
April 12, 2018
6 Ways to Improve Your Social CRM Database
Data has become as ubiquitous as the air we breathe. Indeed, it often feels like companies are choking on it. IDC forecasts that the amount of data the world creates and...
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October 20, 2014
Social CRM: A Marketing Lesson from Honey Bees
The traditional model of customer relationship management (CRM) presupposes interaction with customers on the company's terms through a set of predetermined channels. But the...