How does LMS integration help you up your company’s operations and productivity games?
Let’s imagine a scenario where the entire content development team has to take some copywriting lessons so that both copywriters and content writers work in cohesion and boost the company’s reach.
To make the process of learning more rewarding, you announce that a cash bonus will be paid for the 10 employees who finish the training program first.
Now that you have made this commitment, how do you track if they are working towards getting the reward, or quickly see who is performing better? Do you maintain a spreadsheet and have employees track their progress? That may be an easy alternative, but it’s likely not the best one.
LMS integration is your answer. By integrating the coursework and tracking of your learning management system with your other mission-critical systems, you can track your employees’ progress, monitor their performance, and communicate with team members all along the way. This brings in accuracy and tracks employee performance without wasting the billable hours of the company. A win-win situation.
When conducting even a cursory examination of potential LMS platforms, synchronization should always be prioritized. Choosing an LMS that lacks the adaptability to integrate smoothly with other business software applications can leave users dissatisfied with the overall experience and in search of a better platform.
In this article...
Why Are LMS Integrations Necessary?
LMS integrations allow your chosen learning management system to communicate with all the other enterprise applications that your company uses to run its operations.
If your LMS does not connect with your CRM, big data, eCommerce, and other operating systems, you missing multiple opportunities to streamline daily operations and enhance productivity. LMS integrations allow user data to be shared seamlessly between platforms and can give team leaders valuable insights into employee and customer behavior, enhance the functioning of your training programs and marketing initiatives, and save countless hours on administrative work.
When used correctly, LMS integrations will save you time and assist you in making informed business decisions. Let’s look at how some typical LMS integrations can help your business.
API Integration
An API (application programming interface) connects third-party implementations to your LMS for sharing and synchronization of information.
You’ve probably interacted with API dozens of times. Netflix uses APIs to deliver content, travel booking platforms use APIs to offer the best bargains to customers, and financial firms use APIs to accept payments, verify account information, and much more.
You’ve already implemented API implementation if you’ve connected Google Analytics to your LMS. Analytics, for example, provides you with an arithmetic key that you can enter into your LMS. This enables developers to engage with your data whilst still allowing you to use the platform. API integration offers multiple advantage including:
Saving your company’s billable hours: Records or statistics can be drawn from the LMS to third-party software and vice versa. Thus, it eliminates the need to physically create, upgrade, and remove data.
Simple reporting: When third-party apps are incorporated with the API, detailed information can be gathered and reports can be generated automatically.
eCommerce Integration
eCommerce API integration is critical if your company deals with a large volume of online learners or is considering doing so. The ability to market, sell and deliver your training programs will be a major challenge without eCommerce assimilation.
The following are some of the advantages of eCommerce integration:
- Email Marketing: By incorporating a tool like MailChimp, you can manage contact details, create advanced advertising campaigns, and obtain insights from your marketing initiatives.
- Tax and price rules: Apply different tax and price rules for an independent or particular set of consumers based on buying quantity, destination, and other factors.
- Automation: Simplify and automate processes such as account creation, course enrollment, and course accomplishment.
- Buyer-friendly Interface: You have roughly 10 seconds to capture the attention of the customer. A well-designed and simple-to-use store can enhance the user experience and increase the probability that a visit to your online platform will result in a lead becoming a customer.
- Secure Payments: Your customers will appreciate the ability to complete transfers without leaving your website.
Integration of Single Sign-On (SSO)
We are sure you have been asked to log into a website using your Facebook or Gmail details. Haven’t you? If so, you’ve probably seen the benefits of SSO assimilation and verification.
It’s extremely simple and easy to operate. So much so that you probably don’t hesitate when asked to use the login details of one account to access an entirely unconnected website.
However, SSO support in your LMS rewards not only you but also your clients and all members of your company. It simplifies access to online learning, CRM, predictive analysis, video calls, and other services.
There are multiple advantages to integration of your LMS with SSO:
- Employees and students benefit from a streamlined work process throughout all web platforms by using a single login and password.
- When users reuse passwords across various platforms, security flaws are far more likely to happen. This risk is reduced by SSO technology.
- IT departments can predict fewer calls from unhappy employees who have been “locked out” of their accounts.
These are just a few of the ways that LMS integration helps your business. While connecting your LMS and other key systems streamlines employee learning by eliminating speedbumps between systems, you get the added ability to capture real-time data about your customers and employees at the same time.
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