https://technologyadvice.com/blog/marketing/how-to-optimize-your-email-marketing/ We're On IT. Thu, 10 Nov 2016 18:33:22 +0000 hourly 1 https://technologyadvice.com/blog/marketing/how-to-optimize-your-email-marketing/#comment-662 Tue, 29 Oct 2013 16:40:36 +0000 https://technologyadvice.com/?p=5455#comment-662 Thanks. I hadn’t thought about including video links, sounds generally like a good idea – people do love videos when it comes to getting information, and links tend to perform better than trying to embed the files.

]]> https://technologyadvice.com/blog/marketing/how-to-optimize-your-email-marketing/#comment-656 Thu, 24 Oct 2013 22:17:39 +0000 https://technologyadvice.com/?p=5455#comment-656 I love the conversion rate information in this article.  Email marketing still is a critical way in which to reach out to people and it’s no surprise to see that Tuesday, Fridays and evening see larger conversion rates.  A lot of people seem to be under the false notion that earlier in the day is better when it comes to time of day to send out emails.  It’s encouraging to see an article that highlights the reality of when conversion rates are higher.  Adding a link in your email to a video has also proven to increase conversion rates!

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