May 3, 2016
How Gamification Can Improve Sales Efficiency
This article is a guest contribution from Shawn Goldsmith, founder of Markarie, a sales and marketing consulting firm that specializes in demand generation, lead generation,...
This article is a guest contribution from Shawn Goldsmith, founder of Markarie, a sales and marketing consulting firm that specializes in demand generation, lead generation,...
Megan Tonzi is the director of marketing at QuotaFactory. She is responsible for creating valuable content for sales and marketing professionals, overseeing the Sales Wars...
Traditional lead generation has always focused on the capture and nurture of individual leads. Many companies, with the right technology and resources, have honed this method...
It’s no surprise that B2B leaders name quality, revenue, and quantity as the most important objectives for effective lead generation. Lead generation is a profit engine, and...
Kaiser Mulla-Feroze, the CMO at Totango, was a recent guest on the TechnologyAdvice Expert Interview Series. In this episode, we discuss customer success, understanding...
With each passing quarter, the percentage of B2B marketers who prioritize database maintenance and refinement grows. ...
In this product spotlight video, ConnectAndSell’s VP of Sales and Marketing Chad Burmeister speaks with Technology Analyst Eric Perry. As ConnectAndSell’s VP of Sales and...
Lauren Bailey, President and Inside Sales Advisor at Factor 8, recently sat down with the TechnologyAdvice Expert Interview Series to share her insight on the seventh annual...
Salesforce Sales Cloud could be viewed as the Cadillac of customer relationship management (CRM) software. Last year, the company took in over $3.6 billion in subscription and...
One of the greatest modern conveniences is shopping online. What’s better than finding the best deal, at any time of day, and having it show up on your doorstep - without...
Key Takeaways Lead management is the backbone of a successful sales operation. Without effective leads, there's no need for a CRM or even a sales team in the first place.Th...
We like to recognize excellence when we see it. We also like to help business make informed software decisions. In our first installment of the TechnologyAdvice Software Exce...
Like Hansel and Gretel dropping breadcrumbs in the forest, consumers generate pieces of data with every digital action they take. An estimate from IBM suggests that consumers...
Key takeaways Think of the contract as a roadmap for your relationship with the software provider, with detailed directions for how it will be installed and operated throug...